Technical & Marketing

The ability to understand the story—what this solution can do for the customer—isn’t just a sales and marketing message. It’s the message that must underlie all technical communications. Whether the reader is a CEO, implementation engineer, or end user whose job relies on understanding how best to use it, all written communication must be constructed from the reader’s perspective.

With over 20 years in software development and medical equipment manufacturing organizations, I am a versatile, experienced writer/editor.